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26/12/04 |
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Emarat hits markets with a new issue of "Vision" Magazine |
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Emirates General Petroleum Corporation (Emarat) today announced the launch of "Vision", a new bilingual magazine for customers, staff and all stakeholders.
Vision's 136 pages, English and Arabic, tackle current hot issues, cover the latest news about Emarat, offer special reports and inform with exclusive interviews. Special sections are devoted to energy, oil, environment, ICT, exhibitions and sport.
Mr. Rashid Al Shamsi, General Manager of the corporation said Emarat has been consistently able to present a clear and robust corporate identity, triumphantly embodied in our symbols, names, logos and colours. Together they represent the essential values that helped smooth the transition from one stage to another and from success to a greater achievement.
He added: "Reinventing media and communication tools that can best embody Emarat?s achievements on all levels came as a natural result of the tremendous growth and development seen by the sector's leading corporation. The new image is intended to express through words and pictures Emarat's vision and ambition, based on a unique philosophy that has evolved out of its commitment to the highest standards and the most efficient client service.
"On its debut, "Vision" is keen to embody what its name stands for in a simple, attractive and straightforward style. It is rich but not distracting and ordered but not the least boring,? Mr. al Shamsi concluded.
It's all in "Vision", the embodiment of Emarat?s corporate culture, its future orientations and insight and commitment to highest quality services for customers and partners.
The magazine will be available free at all Emarat service stations and is complementary for government departments, decision makers at major industrial, commercial and energy organizations and diplomatic staff.
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